（Senior）Area Marketing Manager

Job Description

769 million Chinese patients benefit from Novartis products! In this job, on behalf of Novartis, you will transfer cutting-edge, professional pharmaceutical knowledge and optimized drug treatment programs to clinicians, thereby helping relevant patients to obtain more economical, safe and effective treatment and rehabilitation.

Your Responsibilities:

Your responsibilities include, but not limited to:

• Transit brand strategy to each regional marketing tactical plans and work out the regional marketing POA. Working together with sales team to develop sales PoA to ensure brand strategy execution.
• Design, manage, coordinate and evaluate brand tactical plans and category A&P budgets for Area activities
• Ensure high quality execution of agreed tactical plans and regional POA for Specialty activities
• Develop local speaker and maintain the constructive relationship to improve speaker’s preference and impact.
• Provide support to central marketing POA execution in region.
• Manages area category budgets for area activities .Ensure brand messages consistency .Coach and provide guidance to the staff to be compliant. Support brand strategy definition and C4 MPH plan
• Ensures that NP4 guidelines are fully respected in regional marketing driven activities. Coach and provide guidance to the staff to be compliant.

Diversity & Inclusion / EEO

诺华致力于打造一个卓越、包容的工作环境和多元化团队，代表我们服务的患者和社区。

Minimum Requirements

What you’ll bring to the role:

• University degree in Business or Science
• Fluent in both written and spoken Chinese Mandarin
• 6 years marketing experience within pharmaceutical industry, 3 years in management position Marketing experience preferred
• 3+ years DM experience is required and after the local marketing work aim to work in sales management field for future career path

Desirable Requirements:

• MBA preferred
• Fluent in both written and spoken English

Why Novartis?
769 million lives were touched by Novartis medicines in 2020, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.

We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.

We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what’s possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!

Imagine what you could do here at Novartis!

Commitment to Diversity & Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.

Join our Novartis network: If this role is not suitable to your experience or career goals but
you wish to stay connected to hear more about Novartis and our career opportunities, follow us via Novartis Group WeChat Recruitment Account.

Division
PHARMA

Business Unit
Greater China

Location
China

Site
郑州

Company / Legal Entity
Novartis Pharma Beijing

Functional Area
Marketing

Job Type
全职

Employment Type
正式员工

Shift Work
否