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Customer Relationship Management- Program Manager

HPCareers HP

HP aims to create engineering experiences that not only amaze, but inspire people around the world to interact and invent in ways that ultimately improve lives.

At HP, we develop products, services, and experiences that make life better for everyone, every person, every organization, and every community around the globe. This motivates us – inspires us – to do what we do. To make what we make. To invent and to reinvent.

The CRM Program Manager will drive CRM content strategy across hardware and services. In this role, the Marcom program manager will create the strategic vision of HP utilizing product marketing brief requirements, insights, and analytics to create an end-to-end creative plan to attract, engage, and convert customers.

You are a visionary in consumer experience and have a record of accomplishment in making the complex simple. You have experience in CRM content best practices to ensure high view and open rates.

Responsibilities:

  • Develops overarching creative playbook for email and push notification
  • Translates holistic product story into engaging and consumable email and push notification content
  • Develops creative through testing, and optimization methodology, delight and engage our customers.
  • Writes and delivers clear and concise briefs for channel creative development
  • Project manages CRM deliverables to ensure synchronicity with new product introductions.

Qualifications

  • 5+ years of experience in Marketing in CRM
  • Proven ability to articulate and communicate vision and narratives.
  • Demonstrated competence in influencing and inspiring XFN teams to action.
  • Ability to implement product marketing frameworks to drive consistency of narrative across deliverables.
  • Aptitude to synthesize data, insights, and research to develop business cases to improve
  • MBA or equivalent experience preferred

About HP

You’re out to reimagine and reinvent what’s possible-in your career as well as the world around you. So are we. We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.

HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.

Our history: HP’s commitment to diversity, equity and inclusion – it’s just who we are. From the boardroom to the factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you’re more innovative, which helps grow our bottom line. Come to HP and thrive!

About HP

You’re out to reimagine and reinvent what’s possible-in your career as well as the world around you.

Soare we. We love taking on tough challenges, disrupting the status quo,and creating what’s next. We’re in search of talented people who areinspired by big challenges, driven to learn and grow, and dedicated tomaking a meaningful difference.

HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.

Our history: HP’s commitment to diversity, equity and inclusion – it’s just who we are.

From the boardroom to factory floor, we create a culture where everyone isrespected and where people can be themselves, while being a part ofsomething bigger than themselves. We celebrate the notion that you canbelong at HP and bring your authentic self to work each and every day.When you do that, you’re more innovative and that helps grow our bottomline. Come to HP and thrive!

To apply for the job click here

Customer Relationship Management- Program Manager

To apply for the job click here

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HP

HP aims to create engineering experiences that not only amaze, but inspire people around the world to interact and invent in ways that ultimately improve lives.

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