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Amazon Web Services (AWS) is seeking an experienced technology industry B2B marketer to lead the global partner marketing strategy and engagement with Siemens. This highly visible role will work closely with the partner, with the partner sales organization, product, field, brand, digital, and partner marketing teams to build, execute, track, and refine a marketing strategy that drives acquisition and engagement across the customer journey. This role requires a proven leader with experience working with large, global technology partners, ideally in the manufacturing industry, to drive demand generation and co-sell. The ideal candidate has a passion for technology, a builder’s mentality and a successful track record in technology marketing. They have a relentless focus on the end customer and love building and executing innovative campaigns that are data-driven and add value for customers. This is a unique opportunity to play a highly visible role in an exciting technology business. Position may be located in Austin, TX or near any Amazon/AWS U.S. Corp office only. Relocation offered from within the US only to these locations.
- Work closely with partners and cross-functionally to build and lead the global marketing strategy and execution, with KPI responsibility.
- Create and execute integrated campaigns that include assets, email, paid, blog, social media, PR/AR and whatever creative ideas you bring; to drive awareness, user engagement and help customers advance from awareness to purchase
- Manage content and digital advertising projects with agencies and in-house experts, evangelists, marketers, writers, and designers
- Work with web, digital and operations teams to monitor and optimize asset/campaign performance
- Influence decision-making across a matrixed organization
- Clearly communicate strategy, recommendations, and results to internal and partner leaders
- Monitor trends, issues, and topics that matter to enterprise customers around the world About Us Inclusive
Inclusive Team Culture Here at AWS, we embrace our differences. We are committed to furthering our culture of inclusion. We have twelve employee-led affinity groups, reaching 40,000 employees in over 190 chapters globally. We have innovative benefit offerings, and host annual and ongoing learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences. Amazon’s culture of inclusion is reinforced within our 14 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust.
Work/Life Balance Our team puts a high value on work-life balance. It isn’t about how many hours you spend at home or at work; it’s about the flow you establish that brings energy to both parts of your life. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.
Mentorship & Career Growth Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional and enable them to take on more complex tasks in the future.
- 7+ years of relevant work experience in partner marketing, product marketing, marketing, demand generation in high-technology companies
- 5+ years of marketing experience working at or with large ISV partners
- Bachelor’s degree in marketing, business, communications, or relevant field of study
-Manufacturing Industry Marketing Experience
-Experience developing campaigns aligned to target solution segments and/or industries with demonstrated ability to develop compelling thought leadership content and strong working knowledge of best practices in digital and social media
-Demonstrated experience in working with leaders to drive pipeline and revenue
-Excel at cross-group collaboration, creative thinking, problem solving and have a bias for action
-Motivated self-starter who thrives on working in complex and challenging environments of a rapidly evolving business
-Excellent written and verbal communication skills with an innate attention to detail to uphold AWS branding and messaging guidelines across all content and collateral.
-Excellent project management skills with experience gaining consensus and driving deliverables with individuals inside and outside the organization
-Storyteller with proven visual and written communication skills and the ability to present complex information simply with a relatable, human touch
-A critical thinker with exceptional analytical skills and a proven ability to turn high-level business requirements into programs that drive user engagement
-Familiarity with Salesforce CRM and other marketing software will be helpful
-Willing to travel worldwide to meet with leaders, partners, attend events and support the team (up to 30% travel)
For San Francisco: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
For Los Angeles: Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
The base pay range for this position in Colorado is $100, 000k – 160,000k per year; however, base pay offered may vary depending on job-related knowledge, skills, and experience. A sign-on bonus and restricted stock units may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. This information is provided per the Colorado Equal Pay Act.
Benefits overview: https://amazon.jobs/en/landing_pages/benefitsoverview-us
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.