web analytics

Marketing Assistant Manager

Boston Consulting Group

BCG is a global consultancy with 35+ North America offices that partners with business leaders and society to solve industry-defining challenges.

WHAT YOU’LL DO
As a Marketing Lead/Assistant Manager within BCG’s TMT Practice Area (PA), you will help plan and drive the PA agenda across the full suite external marketing and internal marketing activities. You will own our internal communication activities and channels, in close collaboration with the Marketing Manager, the PA leadership team and the global / local marketing teams. You will start acting as a sparring partner to leadership. You will help develop a clear competitive intelligence and positioning effort for our PA. You will contribute to the creation of the annual marketing plan and own the organization of select conferences, events and partnerships and content.

YOU’RE GOOD AT

Developing a business marketing strategy; defining and managing a best-in-class suite of marketing materials and activities that support client teams in building and strengthening client relationships
Developing and managing innovative and engaging internal communication activities and platforms with a fast-paced turnaround
Partnering with author teams and editors on key IP to generate and refine impactful content tailored to the audience, medium and channel
Overseeing online and social strategies and crafting and managing social media efforts (e.g. LinkedIn, Medium) for PA leadership
Creating strong written outputs that are at “plug-and-play” level, with a strong sense for relevance and required tone, a clear structure, impactful messages and professional, visually appealing layout
Analyzing data to deliver insights and assessing performance of activities against KPIs for dissemination to leadership
Making independent decisions within existing guidelines around marketing / comms activities preparation
Leading and coaching more junior team members or interns

YOU BRING (EXPERIENCE & QUALIFICATIONS)

Experience in, or demonstrable passion for, the fast-moving TMT space
6-8 years of relevant exp; Bachelor’s degree, Master’s degree preferred
Excellent writing and editing skills – experience in PR, Journalism, copy-writing, internal communications or similar highly relevant
Experience in online/social channels – able to strategize and execute for success
Comfortable with ambiguity – able to resolve diverse problems
High degree of professionalism, strong work ethic, service-orientation and drive
Excellent execution/ organizational/ communication skills across a high volume of complex projects and stakeholders – – ability to manage segment of work or sub-functional team independently
Ability to work flexibly as part of a global team and build strong, collaborative relationships with colleagues in other PAs and adjacent BCG functions to establish best practices and learn from each other
Openness to feedback from key stakeholders (and acting on it as needed)
Ability to perform under pressure and demonstrate presence and maturity when interacting with senior stakeholders, even in stressful situations
Proven analytics – leverage data for insights, ROMI and to shape approaches
Strong verbal communication skills
* Advanced proficiency in Outlook, PowerPoint, and Excel

YOU’LL WORK WITH
You will work closely with the TMT PA Leadership and Management team including our Global PA Leader, Marketing Leader, GPMD and report into the Global Marketing Manager . In addition you will be a core member of the wider TMT PA Management team, You will also collaborate closely with the GPMD, Marketing Senior Coordinator, Regional / Sector Managers, Finance and Marketing within the PA, as well as other relevant functions – Staffing, Recruiting, HR etc.

ADDITIONAL INFORMATION
BCG’s TMT Practice works with leading companies in industries such as consumer tech, software, media and telecommunications to make sense of the changes transforming their industries, define winning business models suited to the new competitive environment, and implement those models in ways that create competitive advantage

To apply for the job click here

Marketing Assistant Manager

To apply for the job click here

Contact us

Boston Consulting Group

BCG is a global consultancy with 35+ North America offices that partners with business leaders and society to solve industry-defining challenges.

Related Jobs