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Global Director – Field Marketing

Aircall

Aircall’s vision is to make phone support as easy to manage as any other business workflow.

Aircall is a place where voices are valued.
Backed by over $220 million of investment since 2015, we create technology that fuels accessible, transparent and collaborative communication to empower our base of 12,000+ customers (and growing) to make authentic, human connections.
Conversation is a cornerstone of our culture. Wherever our people find themselves in the Aircall world – Paris, New York, Sydney, Madrid, London, Berlin, Tel Aviv, or at home – everyone has a voice that is valued.
Whatever your background, wherever you’re from – we want you to join the conversation. Let’s talk.
About the role:
Aircall is looking for a collaborative, passionate, and driven Global Director of Field Marketing to join our growing marketing team that will build and execute successful field marketing programs with the global Sales team.
They will be responsible for driving adoption, pipeline and revenue growth for Aircall in all markets through local field marketing plans. You’ll target mid-market accounts and specific personas by running field programs to fill the funnel and accelerate to close.You’ll partner with sales, digital marketing, program marketing and partner & channel to ensure your field marketing team creates and curates engaging programs that accelerate the sales cycle and improve conversion to customers.
Throughout, you’ll experiment with new approaches and tools, be disciplined and analytical in measuring programs across all regions, and you will consistently share results up and across the organization. You are a data and results-driven marketer, a role model to your team, and you are a partner to your cross-functional stakeholders. You are a team player, ready to roll up your sleeves and get the job done! You’ll be part of a strong team mindset, with invested colleagues that trust, commit, and work together to accomplish ambitious goals.

Responsibilities:

    • Build, own, and execute the field marketing plan globally. This plan will help Aircall to effectively grow and accelerate pipeline through a 360 marketing program: digital, content, web, webinars, trade shows, on/offline events, pipeline acceleration events, customer and partner content and/or activations
    • Lead a team of regional field marketers to execute local marketing programs that will deliver significant qualified leads and pipeline growth to hit targets. You’ll have great players from the start to help you achieve your targets
    • Be a trusted partner and leader for the Field Marketing team, working with the managers and specialists to ensure their success
    • Be a trusted partner to the revenue leadership team by understanding and supporting the needs of each team & regions through careful and calculated planning of marketing strategies and programs that accelerate deal velocity
    • Discover the decision-making process and key personas in the organization to support programming
    • Work with your team to develop strategies to expand usage of Aircall across SMB/MM accounts, across different personas
    • Understanding how to develop end-to-end marketing programs across multiple accounts, for example scalable programs
    • Partner with sales to grow ABM. Work closely with sales & sales development to continue the exciting growth of our ABM strategy
    • Conduct market research and evaluation to understand regional opportunities
    • Work closely with the Field Marketing Specialist across all regions to ensure our regional plans are aligned with both sales and marketing goals and objectives, and that we leverage resources & collaterals
    • Ensure consistency of company priorities through brand strategy and messaging in all field marketing materials and communication
    • Communicate and educate the sales leaders regarding new and planned marketing initiatives including global, regional, and local programs
    • Ensure your team is informed and communicates effectively across to their regional partners and sales reps
    • Ensure performance and ROI are tracked, and set up processes to effectively measure outcomes

Requirements:

    • 10+ years of experience as a field marketer / management in high growth technology, B2B software, or SaaS required
    • Highly results driven with outstanding analytical ability. Demonstration of a metrics-driven approach to success and can show return on investment (ROI) by tracking results from funded/co-marketing activity against budget
    • Executional excellence; able to consistently deliver on time and within budget
    • Highly effective and successful team management experience, experience managing remote teams
    • Love of communication and capability to drive collaboration cross-functionally and experience working cross functionally with sales or customer success teams
    • Excellent written and oral communications skillsStrong project management and problem solving skills
    • Expertise with CRM and marketing automation systems such as; Salesforce, Marketo, and JIRA is a plus
    • Time management, prioritization, and organizational skills are key
    • Ability to think strategically and able to shift priorities when needed, while being willing and able to help other team members as needed
    • High energy with the ability to manage multiple initiatives simultaneously in a fast-paced and agile environment
    • Desire to work in a highly collaborative, transparent, and “win-as-a-team” environment
Aircall is constantly moving forward. We’re building new roads to complete our journey, and we’re taking people with us who have the same builder mentality.
Let’s grow together: Aircall is a place for those who dare to be bold and seek responsibility, excellence, and the opportunity to push themselves to new heights.
We’re creating a place where great people trust one another and thrive together.
People flourish at Aircall and now is the time to be part of the team and the journey we’re on.
Why join us?
🚀 Key moment to join Aircall in terms of growth and opportunities
💆‍♀️ Our people matter, work-life balance is important at Aircall
📚 Fast-learning environment, entrepreneurial and strong team spirit
🌍 45+ Nationalities: cosmopolite & multi-cultural mindset
💶 Competitive salary package & benefits
DE&I Statement:
At Aircall, we believe diversity, equity and inclusion – irrespective of origins, identity, background and orientations – are core to our journey.
We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We’re working to create a place filled with diverse people who can enrich and learn from one another. We’re committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive.
We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.

To apply for the job click here

Global Director – Field Marketing

To apply for the job click here

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Aircall

Aircall’s vision is to make phone support as easy to manage as any other business workflow.

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