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Product Marketing Lead

INTECH Process Automation

What will you do?

You’ll be working with the Marketing Manager and multiple Product Managers to develop technical marketing content for products that will help the Branding Team build launch, awareness, and ABM campaigns focused on those products. Some of the things you’ll be responsible for are:

– Coordination with 4 different product management teams

– Build technical marketing content for products, including webpage content, presentations, brochures, flyers, demos etc.

– Create a product knowledge base for the Branding Team, and assist the Branding Team in developing product messaging and positioning strategies for digital campaigns

– Provide product knowledge support to Territory Marketing Team to incorporate product-based content in territory marketing material

– Develop papers, technical articles, and webinars with support from product management teams

You’re definitely qualified if you have:

– An engineering degree (Software, CS, Electrical, Mechanical, Mechatronics, Telecom, Civil)

– An MBA or similar professional development degree/certification

– 3-5 years of working experience, with minimum 1 year in a Product Marketing capacity

– Bonus points for experience in product development, product launches, or technical sales

– A demonstrably high level of proficiency in MS Office (Excel, Word, PowerPoint in particular)

– Good design and aesthetic instincts

– Residence in/willingness to relocate to Lahore

Expected salary:

Job date: Fri, 23 Sep 2022 22:48:47 GMT

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INTECH Process Automation

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