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Media Planner

Sinclair Broadcast Group

Sinclair Broadcast Group is one of the largest and most diversified television broadcasting companies, connecting people around the country with quality news, sports, and entertainment content.

The newly-created Media Planner position plays an integral role in the Bally Sports’ RSN sales structure. Working with our various national advertising partners, the Media Planner will lead the efforts to develop multi-region advertising campaigns across the entire Sinclair RSN footprint.

Reporting to the VP of Sales, this role leads the efforts in building out comprehensive media plans for all of Sinclair’s MLB/NBA/NHL teams as well as other offerings. The development and implementation of these sold media plans will help streamline the process and ease of onboarding new advertising partnerships. The successful candidate will be able to develop plans that accomplish both Sinclair’s revenue requirements, while managing client’s media parameters.

This position will interface and collaborate with multiple levels of sales management, both at the corporate level as well as with the General Sales Managers at each of the regions. The position will also assist on creative pitch efforts, package/partnership development, and serves as a resource for client and agency-facing meetings. This role is critical to developing and maintaining key relationships with partner sales groups, as well as driving cooperative efforts to secure and provide value to mutual clients.

The geographic location of this position is flexible.

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Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

About Us

Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

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Media Planner

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Sinclair Broadcast Group

Sinclair Broadcast Group is one of the largest and most diversified television broadcasting companies, connecting people around the country with quality news, sports, and entertainment content.

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