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Cross-Functional Manager, GEO Communications

Apple

Working at Apple means doing more than you ever thought possible and having more impact than you ever imagined.

Summary Posted: Mar 8, 2022
Weekly Hours: 40
Role Number:200353154

Do you have a passion for thinking creatively as well as strategically? Can you put the magic within each product we build into words? As part of our Marketing Communications group, you’ll uncover human insights to craft messaging that shows what Apple products can really do for people. You’ll create and manage the campaigns that form the voice and spirit of Apple to our customers, acting as the brand identity customers interact with at every touchpoint. You and your team’s work will have a powerful impact on the way people see and use their Apple devices. That’s because every piece of communication you create will reflect the essence of our products: simple and beautiful with iconic personality. The Channel Cross-Functional team within Apple’s Worldwide Marcom group is responsible for the strategic alignment, cross-functional integration, and execution of Apple’s marketing communications work for Channel. The Channel Cross Functional (XF) Manager (GEO Communication) role within the Channel Cross-Functional team will provide strategic, process, and executional leadership to deliver best-in-class creative campaigns across Apple’s Geo Channel amplification and origination initiatives.

Key Qualifications

* 7+ years experience in developing marketing communications strategy that across a range of marketing/messaging vehicles.
* Experience working on large, reputable brands, preferably global.
* You have excellent written, verbal, and presentation skills and can communicate effectively with a broad range of partners, including leadership.
* You are resourceful, adaptable, creative, and results oriented with high energy, a positive attitude, and the ability to contribute in a team environment.

Description
In this role you will be the key point of contact and integration across WW and Geo teams for all geo work, from adaptations of launch work to geo-led sustain campaigns. You will work with channels-specific teams as well as brand, functional, and other global comms teams. Work closely with Geo teams, as the facilitator at WW of Geo origination projects across Marcom platforms. Helping to plan and prioritize key initiatives, clarify and define processes and roles and responsibilities. Connect teams and people to ensure we’re delivering integrated, extraordinary ideas that help drive the business Lead all aspects of campaign development from planning to concept development to creative reviews to execution, bringing in relevant teams from WW and Geo when appropriate and ensuring briefs are aligned with WW channel strategies (experience & comms), calendars, and commercial objectives Act as an evangelists and subject matter expert across Marcom for Channel commerce platforms (Digital, Store) applying customer, product, partner and market insights at every stage of the work. Accountable for Channel creative reviews; gathering/evaluating/sharing WW Channel creative input (Design, 3DVM, Interactive, Video/MG) and applying to GEO work Develop strategic, process, and creative frameworks and guidance to aid the geos in creating better work for Channel, more efficiently. Responsible for disseminating guidance to Geo CXF teams to help them be more efficient and clear on goals for global adaptation/originations Help foster a strong global community through regular communication, mentorship and hosting forums Drive alignment on Fiscal Year and Quarterly planning for Geo Channel campaigns which will impact WW Channel teams including scope, prioritization and the Global channel product/campaign calendar

Education & Experience
Bachelors degree preferred

Additional Requirements

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Cross-Functional Manager, GEO Communications

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Apple

Working at Apple means doing more than you ever thought possible and having more impact than you ever imagined.

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