Master Value Chain Analysis. Acquire critical business management competencies to create, measure, and maximize value.
The purpose of organizations is to produce and
deliver goods and services of value to customers while generating a surplus for
owners. Value chain management focuses on understanding what different
customers value, measuring inputs and outputs to assess value, and generating
higher value for customers and surpluses for organizations.
In this specialization, you will
gain competencies that are critical for managers in any functional area. You
will learn to create, model, analyze, and maximize value in accounting,
operations, and marketing.
This specialization is part of
Gies College of Business’ suite of online programs, including the iMBA and
iMSM. Learn more about admission into these programs and explore how your
Coursera work can be leveraged if accepted into a degree program here.