Business Tools for Successful Execution. Apply economic theory and analytical tools to make effective business decisions.
order to effectively manage and operate a business, managers and leaders need
to understand the market characteristics and economic environment in which they
operate. In this specialization, you will build a solid understanding of the
operation of markets and the macro-economic environment with real-world
examples. You will be able to identify firm and country-level economic factors
that impact business decisions, develop an analytical framework using
statistical tools, and apply economic theory and data in the analysis of
business environment and trends to make effective business decisions.
capstone project involves an in-depth analysis of an actual business
situation in which you will examine the global economic environment of a
business. The final project will be a business plan that uses statistical tools
and economic theory to create a comprehensive analysis of the microeconomic and
macroeconomic environment in which the focal company operates.
This specialization is part of
Gies College of Business’ suite of online programs, including the iMBA and
iMSM. Learn more about admission into these programs and explore how your
Coursera work can be leveraged if accepted into a degree program here.